By definition: A sponsor is an individual or organization that pays or provides for some or all of the costs or services involved in staging a sporting or artistic event in return for advertising.  In the spirit of our win-win principle, we’ll provide sponsors with as many rewards and perks as possible. Depending on your participation, you’ll receive show tickets, merchandise, access to VIP functions and sponsorship posters (for your place of business)—at no cost to you.   

Nationwide. Our website, social media marketing, legacy media, PR Outreach, advertising and shows will be seen by millions—so will your business. If you would like to know more ONE authorized person ONLY may CONTACT us now. Put SPONSOR in the title. We can schedule a phone call at your convenience.  

Our campaign begins September 15 with a major event including press conference, live music and guest VIP’s. Vegas Song static billboards will appear while mobile billboards drive up and down the Strip and other locations.

Contestants will be listed on our website where “fans” vote for them. Fans can only vote ONCE for their favorites, but can BUY additional votes. $100* or more in votes over the course of the campaign gets FREE merchandise and entry into drawings for prizes. *$10 buys 10 votes and goes up to $100 for 200 votes.  

We will create videos highlighting Las Vegas and our sponsors to post on our website and five social media platforms. Our goal is to reach at least 100 million people by the time our live shows begin March 5, 2024. We will represent everyone in the best light possible while providing maximum visibility.  

This strategy allows plenty of time to produce numerous videos over the next several months. Everyone will be encouraged to follow us on social media to take advantage of and enjoy entertaining videos, contests, announcements and more.   

We’ll visit Las Vegas (sponsor) attractions and businesses to create notoriety for the Vegas Song campaign, our competition, shows and your business—all while drawing in and entertaining fans, customers and future tourists.

When the TOP 40 contestants arrive in Las Vegas in late February, their itineraries will include being filmed at various sponsors attractions, restaurants, etc. That means your business and Las Vegas will be marketed as part of the campaign. We believe this will MAXIMIZE your visibility, notoriety and give you positive PR.

By design, every participant, food banks, contestants, fans, charities, sponsors and entertainers will have incentives to help grow this campaign. This includes:  

 INCENTIVES FOR CONTESTANTS  

Contestants will be incentivized to get fans to buy votes for them through their social media campaigns. This will help them advance to the finals AND feed the hungry. Instead of emotional pleas or guilt tactics to raise funds, fans will make emotional connections with contestants which will encourage more votes. Fans will know that supporting their favorite singer also helps a great cause. And they’ll get a personal “Thank you” video from every contestant they buy votes for! 

MORE INCENTIVES FOR FANS 

Fans will be incentivized with contests, like the “Vegas Song Challenge” where they post their own version of our “Vegas Song” on social media to win prizes, including tickets to our shows. By getting as many people as possible to “like” their version, our campaign AND Las Vegas will be marketed at the same time. 

ALL contests (including for locals) are designed to keep people engaged, entertained and connected with the Vegas Song Campaign. And it’s all FUN!

Food banks will be incentivized to spread the word. When fans vote online, their ZIP CODE is recorded. This ensures that food banks in their community receive their funds! (Feeding America has 200 food banks across the country).  

Feeding America lists over 100 celebrities who support the fight against hunger. They will be incentivized to spread the word because we’ll invite them to the finals and give them VIP treatment, including a red carpet event and more.  

This will give them great PR and exposure before a nationwide audience for a great cause. Imagine the effect of those celebrities encouraging their followers on social media to support “Vegas Song.” Imagine Feeding America’s celebrity spokesperson announcing the winner of our competition, live on stage.

Las Vegas entertainers who perform in our shows will be incentivized to spread the word for all the above reasons. Plus, they’ll get free promotion to millions.

The “Vegas, Las Vegas,” song was deliberately composed to be upbeat and have “hooks” (catchy musical or lyrical motifs) that also market Las Vegas.  The chorus is a hook. So are, “Buckle up, throttle up.” “Let’s Go!” “C’mon, c’mon, c’mon, c’mon, come to Vegas, Las Vegas.” “It’s where you’re a star, your part of the show” and “There’s no other place in all of the world…” And finally, “C’mon!” ALL these lines market Las Vegas and could be on t-shirts, etc. They will be! 

Depending on the level of support, sponsors will receive merchandise, tickets, invites to exclusive VIP events, promotional materials and more—at no cost. “Vegas Song Days” at sponsor businesses with radio and other media involvement is an option. Any such events would appear on our website and social media. 

We will need sponsors who can provide services that may require weeks of commitment, time and expense. We’ll provide reasonable compensation along with other perks. These include food, transportation, security, makeup artists, hair stylists, and wardrobe consultants. These roles can be filled by either small businesses or individuals. Imagine all the exposure and positive PR ALL sponsors will receive, including on our website and social media.    

Other roles include a music director, musicians, vocal coaches, livestreaming experts, judges and more. The list is long!

Our focus is on feeding the hungry, but the Vegas Song Campaign has been strategically designed to MAXIMIZE results with incentives, a multi-faceted marketing plan, an exciting show that features a new Vegas Song (which we’ve not had since 1964!) and will produce a win-win-win-win-win outcome.Those in need don’t care if the hand that feeds them is black or white or comes from the left or the right. We believe that by putting aside our differences and uniting for this cause we’ll achieve the win-win outcomes we can all enjoy.

We’re about to launch the Vegas Song Campaign. But we your need help. 1 in 4 children in our community who don’t get enough to eat need help. We welcome your ideas, expertise and support to MAXIMIZE the win-win outcome we seek.